Developing a Health Advocacy Campaign

To complete:

For the Part 1 application (4 pages of content with a title page and references in APA format) address the following:

  • Describe your selected population health issue and the population affected by this issue.

population: Hispanic American

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health issue: Obesity

  • Summarize the two advocacy campaigns you researched in this area.
  • Explain the attributes that made those campaigns effective.
  • Begin to develop a plan for a health advocacy campaign that seeks to create a new policy or change an existing policy with regard to the issue and population you selected. Be sure to include in your plan: 

A description of the public health issue and proposed policy solution 

  • Specific objectives for the policy you want to be implemented
  • Begin to substantiate of your proposed campaign by data and evidence.

Rubric-Evaluation Criteria for Applications and Formal Papers

 Levels of Achievement
CriteriaOutstanding PerformanceExcellent PerformanceCompetent PerformanceProficient PerformanceRoom for Improvement
QUALITY OF WORK SUBMITTED – 
1. The extent to which work meets the assigned criteria and work reflects graduate level critical and analytic thinking (0-30 Points)
30 to 30 pointsAssignment exceeds expectations. All topics are addressed with a minimum of 75% containing exceptional breadth and depth about each of the assignment topics25 to 29 pointsAssignment exceeds expectations. All topics are addressed with a minimum of 75% containing exceptional breadth and depth about each of the assignment topics20 to 24 pointsAssignment meets expectations. All topics are addressed with a minimum of 50% containing good breadth and depth about each of the assignment topics.16 to 19 pointsAssignment meets most of the expectations. One required topic is either not addressed or inadequately addressed.0 to 15 pointsAssignment superficially meets some of the expectations. Two or more required topics are either not addressed or inadequately addressed.
QUALITY OF WORK SUBMITTED: Purpose of the paper is clear (0-5 Points)5 to 5 pointsA clear and comprehensive purpose statement is provided which delineates all required criteria.5 to 5 pointsA clear and comprehensive purpose statement is provided which delineates all required criteria.4 to 4 pointsPurpose of the assignment is stated, yet is brief and not descriptive.1 to 3 pointsPurpose of the assignment is vague.0 to 0 pointsNo purpose statement was provided.
ASSIMILATION AND SYNTHESIS OF IDEAS 
The extent to which the work reflects the student’s ability to- 
1. Understand and interpret the assignment’s key concepts (0-10 Points)
10 to 10 pointsDemonstrates the ability to critically appraise and intellectually explore key concepts.9 to 9 pointsDemonstrates the ability to critically appraise and intellectually explore key concepts.8 to 8 pointsDemonstrates a clear understanding of key concepts.5 to 7 pointsShows some degree of understanding of key concepts.0 to 4 pointsShows a lack of understanding of key concepts, deviates from topics.
ASSIMILATION AND SYNTHESIS OF IDEAS 2. Apply and integrate material in course resources (i.e. video, required readings, and textbook) and credible outside resources (0-20 Points)20 to 20 pointsDemonstrates and applies exceptional support of major points and integrates 2 or more credible outside sources, in addition to 3-4 course resources to support point of view.15 to 19 pointsDemonstrates and applies exceptional support of major points and integrates 2 or more credible outside sources, in addition to 3-4 course resources to support point of view.10 to 14 pointsIntegrates specific information from 1 credible outside resource and 3 to 4 course resources to support major points and point of view.3 to 9 pointsMinimally includes and integrates specific information from 2-3 resources to support major points and point of view.0 to 2 pointsIncludes and integrates specific information from 0 to 1 resource to support major points and point of view.
ASSIMILATION AND SYNTHESIS OF IDEAS 3. Synthesize (combines various components or different ideas into a new whole) material in course resources (i.e. video, required readings, and textbook) by comparing different points of view and highlighting similarities, differences, and connections. (0-20 Points)20 to 20 pointsSynthesizes and justifies (defends, explains, validates, confirms) information gleaned from sources to support major points presented. Applies meaning to the field of advanced nursing practice.18 to 19 pointsSynthesizes and justifies (defends, explains, validates, confirms) information gleaned from sources to support major points presented. Applies meaning to the field of advanced nursing practice.16 to 17 pointsSummarizes information gleaned from sources to support major points, but does not synthesize.14 to 15 pointsIdentifies but does not interpret or apply concepts, and/or strategies correctly; ideas unclear and/or underdeveloped.0 to 13 pointsRarely or does not interpret, apply, and synthesize concepts, and/or strategies.
WRITTEN EXPRESSION AND FORMATTING 1. Paragraph and Sentence Structure: Paragraphs make clear points that support well developed ideas, flow logically, and demonstrate continuity of ideas. Sentences are clearly structured and carefully focused–neither long and rambling nor short and lacking substance. (0-5 Points)5 to 5 pointsParagraphs and sentences follow writing standards.5 to 5 pointsParagraphs and sentences follow writing standards.4 to 4 pointsParagraphs and sentences follow writing standards 80% of the time.3 to 3 pointsParagraphs and sentences follow writing standards 70% of the time.0 to 2 pointsParagraphs and sentences follow writing standards < 70% of the time.
WRITTEN EXPRESSION AND FORMATTING 2. English writing standards: Correct grammar, mechanics, and proper punctuation (0-5 Points)5 to 5 pointsUses correct grammar, spelling, and punctuation with no errors.5 to 5 pointsUses correct grammar, spelling, and punctuation with no errors.4 to 4 pointsContains a few (1-2) grammar, spelling, and punctuation errors.3 to 3 pointsContains several (3-4) grammar, spelling, and punctuation errors. 30 to 2 pointsContains many (≥ 5) grammar, spelling, and punctuation errors that interfere with the reader’s understanding.
WRITTEN EXPRESSION AND FORMATTING 3. The paper follows correct APA format for title page, headings, font, spacing, margins, indentations, page numbers, running head, parenthetical/in-text citations, and reference list (0-5 Points)5 to 5 pointsUses correct APA format with no errors.5 to 5 pointsUses correct APA format with no errors.4 to 4 pointsContains a few (1-2) APA format errors.3 to 3 pointsContains several (3-4) APA format errors.0 to 2 pointsContains many (≥ 5) APA format errors.
 
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