Section 3: Internal Assessment

  1. For this section you will research and write a paragraph that best describes the current internal situation for each functional area of the company. Use the Internal Assessment template located in the template folder.
  2. Write a 1 to 2-page summary on the financial condition of the company. Use the following ratios to support your summary; profit margin, quick ratio, return on equity, PE ratio. Address how they are doing compared to their competitors; and how well are they are doing compared to the industry norm. Include specific information to support your findings
  3. Include proper in-text citations as needed.

(Grading will be based on the accuracy and analysis of the information as well as the use of proper templates)


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