Directions: PLEASE respond to this in a perspective that shows you have real world experience in these topics. Talk about this in a Marketing Agency Managers Perspective

MT1 – Strategies for Managing Industry Evolution

MT1 – Some aspects of the Strategies for Managing Industry Evolution to be considered are: How can firms anticipate (the timing issue) the pressures for Commoditization? How can firms Respond to the pressures for commoditization?

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